The Results
Teton Scenic Float Tours more than doubled total booking value in 2025, with organic online revenue up 95% and Meta Ads revenue up 373%. Since partnering with TOMIS in 2022, the business has grown more than 5x, with 288% growth in online revenue, 320% growth in organic online revenue, and a 130% increase in organic traffic.
Teton Scenic Float Tours had another standout season in 2025, more than doubling total booking value year-over-year and driving major gains across organic and paid channels. From January through November 2025, total booking value grew 104%, online revenue increased 17%, organic traffic grew 36%, and organic online revenue surged 95%.
On the paid side (July 1 to December 1, 2025 vs. 2024), Meta Ads revenue grew 373% with a 238% improvement in ROAS, reflecting a refined audience strategy and stronger creative performance heading into shoulder season.
Since partnering with TOMIS in 2022, Teton Scenic Float Tours has grown the business more than 5x, with 288% growth in online revenue, 320% growth in organic online revenue, and a 130% increase in organic traffic. This sustained momentum highlights the impact of a strong SEO foundation, a data-driven paid ads strategy, and a conversion-optimized TOMIS website, all reinforcing their position as a premier scenic float operator on the Snake River.
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