Google Ads for Tour Operators

We Make Your Results Transparent, Leaving Any Confusion Out Of it.

Not only are you competing with your direct competitors, but gigantic Online Travel Agents (OTA’s) who have endless budgets to put towards their campaigns. First, we will decide if Google Ads is a good fit for your business, and at what capacity. Then, we will build your campaigns, manage them in an ongoing fashion, and report on them once a month. 

Google Ads will be optimized weekly and reported on once a month via the automated TOMIS reports. Our integrated Ads strategy is tailored to your business objectives, competitive landscape, and organic traffic rankings. Our customized conversion tracking ensures we can track every dollar spent to understand your ROAS.

These campaigns are directly associated with your SEO strategy and other paid advertising initiatives. By centralizing the monitoring and maintenance of these campaigns, we can help ensure they are not overlapping one another, the allocation of dollars to each campaign is appropriate, and they are playing a complementary role to each other. 

Why Google Ads Can Be a Tour Operator’s Best Friend

Google Ads can be a tour operator’s best friend, but it has to be managed correctly to maximize your opportunities and keep costs down.

Google Ads can put you at the top of the search results page, gaining you immediate exposure and driving direct revenue. But if not managed and tracked correctly, they can be an easy way to waste money and not know what you’re getting in return.