Digital Marketing for River Rafting Outfitters
Integrated Marketing Strategies to Fill Your Boats!
Here at TOMIS, we not only specialize in marketing for rafting outfitters, but we are whitewater enthusiasts ourselves! We have clients in most of the major rafting markets across the US and Canada. Our agency has a team dedicated to the rafting industry as well as software products tailored to save you time, enhance your customer’s experience and increase online revenue. We understand the seasonality and related booking trends in your industry and customize our marketing strategies accordingly. Knowing how competitive your markets are, we put more digital marketing best practice checks in the prioritized boxes than your competitors. Below are a few of the services and products we leverage to grow our whitewater rafting clients businesses.
Our Expertise In This Industry Includes...
- Multi-day trips
- Half-day & full-day trips
- National Park markets
- Mid-week bookings
- Guide hiring
- Extending shoulder seasons
- Early season bookings
- Lodging partnerships
Rafting Clients We've Worked With
Products & Services for Rafting Outfitters
- SEO & Blogging for Arkansas River Tours
Since we started working with ART in 2018, we’ve seen a 474% increase in online revenue from organic traffic in 2021. Organic website traffic is up over 150%, proving that our year-round SEO efforts are working well! We’ve focused blog content on key markets like Colorado Springs and customer personas such as families, as well as trending topics like driveable staycations and summer activity guides.
- Google Ads for Glacier National Park's Leading Outfitter
- Website Conversion Rate Optimization for New Mexico River Adventures
- AI ChatBot Success for High Country Adventure
Case Study
Increased Return on Investment
OARS leveraged paid social & Google Ads marketing efforts for their 2024 rafting season. In its first season managing campaigns, TOMIS was able to significantly increase OARS ROAS compared to the 2023 season.
+14%
Total Paid Social Revenue
+25%
Total Google Ads Revenue
+73%
Paid Social Average CTR
Case Study
New Website Leads To Business Growth
TOMIS partnered with Teton Scenic Float Tours to build a new website that perfectly captured the brand’s unique offerings and enhanced the customer experience. Through thoughtful design, user-focused navigation, and optimized content, the new site improved visibility and engagement, leading to remarkable increases in traffic, conversions, and revenue year over year.
By integrating data-driven strategies and intuitive functionality, TOMIS crafted a digital experience that resonated with customers and exceeded expectations.
114%
Online Revenue Increase
40%
Increase In Ecommerce Conversion Rate
42%
Growth In Total Traffic
Case Study
Content Marketing Fuels Substantial Traffic Growth
TOMIS collaborated with Teton Whitewater to boost online visibility and attract new customers by implementing a strategic blogging and SEO approach.
This tailored content strategy paid off big during their whitewater rafting season.
62%
Increase In Organic Traffic
26%
Increase In Organic Revenue
29%
Increase In Total Website Traffic
“
We came to the point when brand maturity and market growth required more than a lay person’s attention to our digital presence. At the same time, we needed to continue being able to stay hands-on with our brand’s community presence. TOMIS hit the mark with both of those needs.
Gregory Cowan
Owner
Defiance Rafting
