The Results
+16%Increase in Online Revenue
+17%Increase in Bookings
6.9xGoogle Ads ROAS
Zion Guide Hub guides canyoneering and hiking trips from Springdale, Utah, at the gate of Zion National Park. TOMIS has managed the company’s paid advertising since 2023.
What We Did
TOMIS runs Google Ads for the canyoneering and guided hike searches that drive the business.
Results are measured against online bookings, so the team can see return by trip rather than by click.
The Impact
Online revenue grew 16% in 2025 compared with 2024, and bookings grew 17%.
Google Ads returned 6.9x on spend for the year.
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